Page conversion audit: find what stops visitors signing up

Scores a page on seven areas and ranks every fix by impact, confidence and effort, with tests to try first.

The page conversion audit is a skill in Ai1, the AI agent platform by MyZone AI. The CRO Agent runs it on a landing page, product page, home page, pricing page or checkout: it scores the page on seven areas, ties each finding to evidence on the page and ranks the fixes by impact, confidence and effort, in an interactive report with A/B test ideas.

  • Part of Ai1
  • Recommends only, edits nothing
  • The blockers, ranked

    You see which problems cost the most sign-ups, and fix those first.

  • Evidence, not opinion

    Every finding points to what is on the page.

  • Tests ready to run

    Each A/B test idea comes with a hypothesis and the measure that decides it.

The page conversion audit in short

The page conversion audit at a glance
PagesLanding, product, home and pricing pages, and checkouts
ScoresSeven areas, including clarity, trust, calls to action, friction and speed
Ranks fixes byImpact, confidence and effort, with quick wins marked
You getAn interactive report with ranked fixes and A/B test ideas
Run byThe CRO Agent
NeverEdits, publishes or deploys changes to your website

Why audit a page that already gets traffic

Paying for visitors who leave without asking for anything is the most expensive kind of traffic. A best-practice checklist says what pages often get wrong, not what is wrong on yours or what to fix first. The audit looks at your page, with evidence for each finding and an order to work in.

How this differs from the CRO Agent as a whole: the agent also hands fixes to your developer as a brief; this skill is the scored audit it starts with.

From a link to a ranked fix list

Four steps. The audit reads your page and changes nothing on it.

How the CRO Agent works: you ask through the Comms Hub and Ai1 runs the steps: share the page, gather evidence, score the page, report and hand off. It returns a conversion audit.
Tap the diagram to enlarge it

Step 1: You share the page

Give it the page you want more sign-ups, demos or sales from.

Step 2: It gathers evidence

It loads the page, checks how it shows on different browsers and devices, and measures speed.

Step 3: It scores and ranks

Each issue is scored and ranked by impact, confidence and effort.

You approve

Step 4: You choose the fixes

You get the report and the test ideas. Your team decides what to change and when.

Example: our own sales page

A real audit of our own site, myzone.ai, run on 29 September 2026.

What it was asked: Tell us what stops visitors on this page from asking for a demo, and which fixes to test first.

What the audit found on the myzone.ai sales page
Booking a demoCritical. Every "see it" button leads to a general message form with a one-business-day reply, so ready buyers cannot book.
ProofHigh. It arrives two-thirds of the way down: four quotes, no figures, and statistics without sources.
Savings calculatorHigh. The strongest asset, but it hides its assumptions and drops the visitor's numbers at the next click.

It recommends, your team builds

How the page conversion audit keeps your site in your hands.

  • It never edits, publishes or deploys changes to your website.
  • Every finding is tied to evidence on the page, not to a hunch.
  • Fixes that need building go to your developer as a clear brief to review.

Works well with

The agent that runs this audit, and the agents and skills it works with.

  • CRO Agent

    Agent. Runs the audit and writes the developer brief.

  • Media Buyer

    Agent. Checks a landing page is ready before paid campaigns send traffic to it.

  • Designer

    Agent. Turns layout and visual findings into accessible, on-brand design.

  • Page SEO audit

    Skill. Brings visitors in from search while this audit makes sure they convert.

Frequently asked questions about the page conversion audit

Which pages can it audit?

Landing pages, product pages, home pages, pricing pages and checkouts. Give it a link to the page you want more from.

Will it change my page?

No. It audits and recommends only. Anything that needs building is written up as a brief for your developer or Website Builder to review and do.

How are the fixes ordered?

By impact, confidence and effort, known as ICE, with quick wins marked. Each A/B test idea has a hypothesis and the measure that decides it.

Find out what your page is missing

Send us the page you most want sign-ups from and we will walk you through the audit.

  • Your own private serverEvery Ai1 plan runs on a private server that belongs to your business alone.
  • Your data stays yoursStored on your server, not used to train AI models, and you can export everything you build at any time.
  • Choose your AI modelBring your own AI provider account and pay it directly, with no markup from us.
  • No lock-inMonthly plans run month to month with no long-term commitment, and everything you build can be exported.